Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Leonardo DiCaprio and Leo Burnett take the scenic route in a Fiat New 500
COPENHAGEN, DENMARK – Fiat is transitioning into becoming an electric-only brand by 2030, in its pledge to phase out all…
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Campaign Spotlight: These women are wishing Instagram would censor their nipples in Besweet’s latest for GC Aesthetics
MADRID, SPAIN — Three women who have lost their nipples after breast cancer, happily show their breasts to Instagram, laughing…
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Campaign Spotlight: Thin Diapers: INCA and Huggies inspire Vietnamese moms to consider new characteristics of diapers
HANOI, VIETNAM — Launching its latest Huggies diaper product in Vietnam, Kimberly-Clark has partnered with INCA, GroupM’s brand-safe influencer and…
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Campaign Spotlight: DIOR Beauty launch industry-first WhatsApp campaign with global influencer Jisoo
PARIS, FRANCE — French luxury fashion brand DIOR Beauty recently launched an industry-first campaign with brand ambassador and global icon…
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Campaign Spotlight: Pilsen and Oniria\TBWA celebrates Paraguay independence by bringing its traditional flavors to Paris, the gastronomic capital of the world
PARIS, FRANCE – Food is not innocent. Behind each dish there is a story that seeks to be told. There…
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Campaign Spotlight: Dentsu Impact captures the boundless spirit of motherhood in new film for Hindustan Times
GURUGRAM, INDIA — Dentsu Impact, a dentsuMB Company and the creative agency from dentsu India, in partnership with Hindustan Times,…
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Campaign Spotlight: New powerful campaign by Mercedes-Benz on the reinvention of “pretty” & the last booth babe
BANGKOK, THAILAND — Mercedes-Benz in partnership with Team X Thailand, launches a groundbreaking campaign to end 30 years of harassment…
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Campaign Spotlight: St Luke’s and Butterkist gets out the popcorn for the #WagathaChristie trial
LONDON, UK – St Luke’s has once again taken the opportunity to highlight unmissable moments of drama – this time…
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Campaign Spotlight: KLP and Bacon shows us what healthcare is not about
OSLO, NORWAY — The Norwegian Healthcare sector is in acute need of staff, and in a new spot the public…
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Campaign Spotlight: McDonald’s celebrated Mother’s Day with larger than life greeting cards!
MANILA, PHILIPPINES — To celebrate Mother’s Day, McDonald’s Philippines encouraged children and families to express their overflowing love and brimming…
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Campaign Spotlight: 3 is back with some fresh moves
STOCKHOLM, SWEDEN — Today sees the launch of the new film by the Swedish telco 3, in continuation of the…
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Campaign Spotlight: For the environment, we’re giants. E.ON demonstrates this with an art installation that reveals the sheer size of our Carbon Footprint. Created by DLVBBDO Milan.
ROME, ITALY – E.ON Italia, one of the country’s most important energy operators and committed to driving the energy transition,…
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Campaign Spotlight: American Tourister collaborates with Virat Kohli for the launch of their new campaign “#UndeniableLeave”
MUMBAI, INDIA — With a strong presence in luggage and backpacks, American Tourister is one of the most trusted and…
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