Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Innovative cannabis brand Freedom Grams empowers consumers to liberate cannabis prisoners
NEW YORK, USA — On April 20, the international day for cannabis, AROYA, GABY Inc., and Last Prisoner Project launched…
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Campaign Spotlight: These destroyed shoes are telling stories about the homeless — a collection by Cloudfactory X The Salvation Army
AMSTERDAM, NETHERLANDS — Luxury fashion house Balenciaga recently launched its Paris Sneaker collection, which featured 100 pairs of limited-edition “fully…
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Campaign Spotlight: Watch Dr. Martens inaugural pride campaign ‘Pride Generation,’ a series of short films by PRETTYBIRD Director Jess Kohl
LONDON, UK – PRETTYBIRD Director Jess Kohl has directed a series of short films for shoe brand Dr. Martens’ first…
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Campaign Spotlight: Titan Raga launches ‘Boldly Beautiful’ campaign, featuring new brand ambassador Alia Bhatt
MUMBAI, INDIA — Watches and jewellery brand Titan Raga, known for its progressive messaging, is all set to take a…
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Campaign Spotlight: Sanlaap X Wunderman Thomspon shows how intervention can help rescue human trafficking victims
KOLKATA, INDIA — Studies show that human traffickers operate through sophisticated supply chains. Victims find themselves caught in a horrific…
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Campaign Spotlight: MLBB Philippines premieres 515 PH anime featuring Filipino actress Sue Ramirez and MLBB pro players Killuash, Sumpak
MANILA, PHILIPPINES — The Mobile Legends: Bang Bang Philippines (MLBB PH) released its three-episode 515 Anime Series of its heroes…
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Campaign Spotlight: Can you decode the Jeep brand call to adventure? Publicis Middle East creates font of adventure
DUBAI, UAE – The legendary American automobile brand Jeep has always been an icon that serves as an invitation for…
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Campaign Spotlight: Every comment from every generation all at once in one Five Star Chicken ad by BBDO Bangkok
BANGKOK, THAILAND — BBDO Bangkok together with Thai fried chicken brand Five Star Chicken released an ad for all generations…
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Campaign Spotlight: SSFF & Asia, Cinema Sports Project launch special short film ‘Samurai Swordfish’
TOKYO, JAPAN — In a courtesy visit to Tokyo Governor Yuriko Koike at the Tokyo Metropolitan Government Building on Monday,…
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Campaign Spotlight: A lollipop or a new galaxy? Chupa Chups’ ‘More to Explore’ print campaign is a visual delight
BANGKOK, THAILAND — Chupa Chups new print and OOH campaign “More to Explore” visually transforms the delight of enjoying a…
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Campaign Spotlight: What are tiny jean pockets for? AlmapBBDO X Bayer Aspirin come up with a fresh answer
SÃO PAULO, BRAZIL — Ever wondered what use that tiny pocket in your denim jeans could possibly have? It seems…
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Campaign Spotlight: Publicis Peru and Cusqueña create the first Michelin restaurant in Peru
LIMA, PERU — Peru is recognized as one of the best tourist destinations in the world, but despite the multiple…
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Campaign Spotlight: VMLY&R Malaysia and TM unite tradition and technology in heart-warming Hari Raya film
KUALA LUMPUR, MALAYSIA — Global brand and customer experience agency, VMLY&R together with client Telekom Malaysia Berhad (TM), produced a…
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