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The business value of creativity: What the Cannes Lions Brand Marketing Academy taught Jean Thor Renzo Mutuc
It’s a belief he’d already begun to see play out before he ever set foot in the Academy. At BEVI,…
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Sounds great: Cannes Lions 2026 Audio & Radio juror Fran Palines on why the best ideas survive with your eyes closed
Creativity with the use of sound is a given. Showcasing creativity using sound alone, however, stretches one’s creativity further. The…
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Ang Babae sa Septic Tank 4: Oh Shit, It’s Brilliant
Ang Babae sa Septic Tank 4 uses the same stent as the three previous installments of the saga. Ang Babae…
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Cannes Lions Jury Insights: In the Creative B2B category clever, buzz-worthy ideas are never enough
At the Cannes Lions International Festival of Creativity, the Creative B2B Lions, introduced only in 2022, might just be one…
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Creativity is leaving the campaign behind, says Droga5 Japan’s Masaya Asai
In the fast-moving corridors of the Cannes Lions International Festival of Creativity, adobo Magazine Editor-in-Chief Angel Guerrero briefly caught up with Masaya Asai. It…
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Get inspired and be jealous: Watch every Cannes Lions 2026 Grand Prix-winning campaign
Every year, the Grand Prix winners at the Cannes Lions International Festival of Creativity set a new benchmark for the…
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Singapore leads Asia’s Cannes Lions 2026 haul with 24 Lions, led by Ogilvy Singapore
Asia’s performance at the Cannes Lions International Festival of Creativity 2026 reflected a region finding success through different creative strengths…
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What to expect from ‘On Your Feet! The Story of Emilio and Gloria Estefan’: Music, heart, and the Estefans’ inspiring story come alive in Manila
This July, theater aficionados can expect an exhilarating celebration of music, family, and perseverance as “On Your Feet! The Story…
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PHILCONSTRUCT 2026 puts design, creativity, and responsible construction at the heart of nation-building
Creativity, sustainability, and innovation took center stage as PHILCONSTRUCT 2026 opened its doors at the SMX Convention Center Manila and…
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At Cannes Lions 2026, SDG Lions jury president Kazoo Sato judged ideas by one question: ‘Will this idea last?’
At 2026 Cannes Lions International Festival of Creativity, the Sustainable Development Goals Lions recognized creative work that went beyond raising…
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Filipino premier dream pop act Sugar Hiccup all set to release new album ‘Metamorphia’ at Tokyo show
Formed in 1994, Sugar Hiccup emerged at the height of the OPM (Original Pilipino Music) band explosion of that decade,…
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Susan Credle: The Lion who built an ecosystem of creativity
In an industry often defined by campaigns, awards, and fleeting moments of fame, Susan Credle stands as something rarer: a builder of people. This year’s recipient of the Cannes Lions Lion of St. Mark Lifetime Achievement Award, Credle’s 41-year…
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Friction, trust, and the new creative equation: What Luiz Sanches learned changing sides
In a packed basement stage at the Cannes Lions International Festival of Creativity, Luiz Sanches, Global Chief Creative and Design Officer of Kimberly-Clark, delivered one…
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