Ogilvy & Mather is Network of the Year and Creative Agency Network of the Year at the Campaign Asia-Pacific AOY Awards 2011

ASIA-PACIFIC – SINGAPORE, DECEMBER 14, 2011: The Asia-Pacific Agency of the Year Awards 2011 organized by Campaign Asia-Pacific saw the changing of the guard. Dominated by the DDB Group last year, the awards show saw Ogilvy & Mather crossing sub-regional lines to take the plum prizes.

The regional AOY competition, now in its 18th year, recognizes leadership and work in the sub-regions of Australia & New Zealand, Greater China, India & the Subcontinent, and Southeast Asia. The black-tie gala and awards ceremony at St. Regis Singapore on December 13 brought together the advertising industry in an event honoring achievements in management, performance and creativity.

Sub-regional awards, as well as separate entries for the networks, were included in the tally for the regional awards. The shortlisted agencies for Creative Network of the Year and Media Agency Network of the Year presented their cases to a panel in November.

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Ogilvy & Mather Chairman Asia Pacific Tim Isaac receives the inaugural Lifetime Achievement Award

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It was a triple win for Ogilvy & Mather, Asia Pacific, which was proclaimed Network of the Year and Creative Agency Network of the Year, as well as Specialist Agency Network of the Year for Ogilvy Public Relations Worldwide, Asia Pacific. Ogilvy Asia Pacific Chairman Tim Isaac received the Lifetime Achievement Award, a fitting tribute for a remarkable year at the AOY Awards.

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Ogilvy & Mather Asia Pacific’s Paul Heath and Tim Isaac raise up the Asia Pacific Creative Agency of the Year Award

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Specialist Agency Network of the Year is Ogilvy & Mather Public Relations Asia Pacific

The network’s offices across the sub-regions were also recognized: Ogilvy & Mather and OgilvyOne WorldWide Mumbai are India & the Subcontinent Creative Agency of the Year and Digital Agency of the Year, respectively. OgilvyOne Beijing is Digital Agency of the Year Greater China and Ogilvy PR Singapore is Southeast Asia Specialist Agency of the Year.

“Winning these awards is a fantastic way to end 2011 for Ogilvy Asia Pacific. In a year where we celebrated David Ogilvy’s 100th Birthday and put the power of creativity firmly at the centre of our agenda its a great recognition of our efforts. Everyone across the Ogilvy network can be proud – each person played a pivotal role in Ogilvy winning these accolades,” said Paul Heath, Chief Executive Officer, Ogilvy & Mather Asia Pacific.

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Isobar is Digital Agency Network of the Year

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Mindshare is Media Agency Network of the Year Asia Pacific

Isobar Asia Pacific was awarded Digital Agency Network of the Year, while Isobar Korea snatched the North Asia Digital Agency of the Year title.

Mindshare Asia Pacific was declared Media Agency Network of the Year, after winning Media Agency of the Year for the India & the Subcontinent and Southeast Asia sub-regions. Mindshare’s Liam MacManus was named Asia-Pacific Media Planner/Buyer of the Year.

In the individual awards, BBDO’s Chris Thomas and Andy Wilson represented the network as Asia-Pacific Agency Head of the Year and Asia-Pacific Account Person of the Year, respectively.

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Joji Jacob, Creative of the Year Southeast Asia

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DDB Singapore, Creative Agency of the Year Southeast Asia

In Southeast Asia, DDB proved that it is still a force to reckon with. DDB Group Singapore was dubbed Creative Agency of the Year; Tribal DDB Singapore,Digital Agency of the Year. Even the Singapore office’s heads were cited: David Tang is Southeast Asia Agency Head of the Year, while Joji Jacob is Southeast Asia Creative of the Year. DDB’s performance in the sub-region helped Omnicom retain its status as Holding Company of the Year.

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Omnicom’s Dara Akbarian , Tim Love and Jason Kuperman with the Holding Company of the Year plaque

Taking the cue from his regional counterpart, Joe Braithwaite of BBDO Proximity Singapore is Southeast Asia Account Person of the Year. Media Planner / Buyer of the Year is OMD Thailand’s Jinnarat Sampuntharat, the lone awardee from the kingdom.

In the Australia & New Zealand sub-region, DDB Group New Zealand was named Creative Agency of the Year, Clemenger Proximity Melbourne as Digital Agency of the Year, and Interbrand Sydney as Specialist Agency of the Year. MediaCom was Mindshare’s closest rival, with Australia & New Zealand and North Asia Media Agency of the Year wins.

North Asia saw TBWAHAKUHODO Japan as Creative Agency of the Year and McCann Healthcare Worldwide Japan (Tokyo) as Specialist Agency of the Year. In nearby Greater China, McCann was similarly honored. McCann HumanCare China (Shanghai) is Specialist Agency of the Year, while JWT Shanghai capped a fantastic 2011 as Greater China Creative Agency of the Year.

Mudra Max Mumbai was named Specialist Agency of the Year for India & the Subcontinent, adding another feather to the city’s cap.

Editorial Awards were presented to Gap China, Brand of the Year, and StarHub’s Oliver Chong, Client Marketer of the Year.

More photos here.

CAMPAIGN ASIA-PACIFIC AGENCY OF THE YEAR AWARDS 2011

REGIONAL AWARDS – ASIA-PACIFIC

Holding Company of the Year: Omnicom

Network of the Year: Ogilvy & Mather, Asia Pacific

Media Agency Network of the Year: Mindshare Asia Pacific

Creative Agency Network of the Year: Ogilvy & Mather, Asia Pacific

Digital Agency Network of the Year: Isobar Asia Pacific

Specialist Agency Network of the Year: Ogilvy Public Relations Worldwide, Asia Pacific

Agency Head of the Year: Chris Thomas

Account Person of the Year: Andy Wilson

Media Planner / Buyer of the Year: Liam MacManus

SUB-REGIONAL AWARDS – SOUTHEAST ASIA

Media Agency of the Year: Mindshare Singapore

Creative Agency of the Year: DDB Group Singapore

Digital Agency of the Year: Tribal DDB Singapore

Specialist Agency of the Year: Ogilvy Public Relations Worldwide Singapore

Agency Head of the Year: David Tang

Creative of the Year: Joji Jacob

Account Person of the Year: Joe Braithwaite

Media Planner / Buyer of the Year: Jinnarat Sampuntharat

SUB-REGIONAL AWARDS – AUSTRALIA & NEW ZEALAND

Media Agency of the Year: MediaCom Sydney

Creative Agency of the Year: DDB Group New Zealand

Digital Agency of the Year: Clemenger Proximity Melbourne

Specialist Agency of the Year: Interbrand Sydney

Agency Head of the Year: Toby Jenner

Creative of the Year: Toby Talbot

Account Person of the Year: Brent Annells

Media Planner / Buyer of the Year: Guy Cousins, Chris Stephenson

SUB-REGIONAL AWARDS – NORTH ASIA

Media Agency of the Year: MediaCom Japan

Creative Agency of the Year: TBWAHAKUHODO Japan

Digital Agency of the Year: Isobar Korea

Specialist Agency of the Year: McCann Healthcare Worldwide Japan (Tokyo)

Agency Head of the Year: Ichiro Zama

Media Planner / Buyer of the Year: Chris Myers

SUB-REGIONAL AWARDS – INDIA & THE SUBCONTINENT

Media Agency of the Year: Mindshare Mumbai

Creative Agency of the Year: Ogilvy & Mather, Mumbai

Digital Agency of the Year: OgilvyOne WorldWide Mumbai

Specialist Agency of the Year: Mudra Max Mumbai

Agency Head of the Year: Madhukar Kamath

Creative of the Year: Prasanna/ Bobby Pawar

Account Person of the Year: Manish Aggarwal

Media Planner / Buyer of the Year: Deepa Jatkar

SUB-REGIONAL AWARDS – GREATER CHINA

Media Agency of the Year: Starcom MediaVest Group, Shanghai

Creative Agency of the Year: JWT Shanghai

Digital Agency of the Year: OgilvyOne Beijing

Specialist Agency of the Year: McCann HumanCare China (Shanghai)

Agency Head of the Year: Melvyn Goh

Creative of the Year: Yang Yeo

Account Person of the Year: Arlene Ang

Media Planner / Buyer of the Year: Asmita Dubey

EDITORIAL AWARDS

Brand of the Year: Gap China

Client Marketer of the Year: Oliver Chong

Lifetime Achievement Award: Tim Isaac

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