Campaign SpotlightPress Release

Maya spearheads innovative outdoor marketing in the Philippines with first 3D LED billboard ad

MANILA, PHILIPPINES — All-in-one banking app, Maya, has unveiled one of the first 3D billboard ads in the Philippines. Located along One Bonifacio High Street, the ad brings a three-story-high, larger-than-life 3D experience displayed front and center on the busy streets of Bonifacio Global City.

@mayaiseverything

Spot Maya in the country’s first-ever 3D naked eye billboard located in BGC 5th ave! #MayaIn3D 🤑

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♬ original sound – Maya – Maya

 

This leading-edge 3D Naked Eye LED billboard features an eye-popping display – boasting a full size of 40.8 x 9.9 meters – that’s almost the area size of a professional basketball court.

“We’re excited to be one of the first brands to launch this first-of-its-kind, cutting edge media innovation in the country. This execution perfectly captures the Maya brand – bold, impactful, and innovative,” said Maya Chief Marketing Officer Pepe Torres.

The Maya 3D billboard will stay on until December 2022.

CREDITS:

Producers: JAW (Just Add Water)
Creative Agency: Oliver
Production House: Acid House
Media Agency: Touch XDA

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