Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
K-pop group Seventeen’s BSS is the new face of Oppo Reno11 F 5G
MANILA, PHILIPPINES — Global leading smartphone brand OPPO has officially announced the appointment of BSS (SEVENTEEN) members – SEUNGKWAN, DK,…
Read More » -
McDonald’s realizes WcDonald’s from anime and manga communities
MANILA, PHILIPPINES — Anime and manga often skirt copyright around popular brands by drawing recognizable versions but ever so slightly…
Read More » -
We Fly With Her: Philippine Airlines keeps going further, with nine all-female-crew flights in a week
MANILA, PHILIPPINES — Philippine Airlines (PAL) has always been a pioneer in inclusivity in aviation, having trained and flown the…
Read More » -
New spot from Serviceplan Arabia and Abdul Latif Jameel Motors – Toyota sector encourages generosity during Ramadan
JEDDAH, SAUDI ARABIA — A new Ramadan campaign from creative agency Serviceplan Arabia and passenger car division Abdul Latif Jameel Motors –…
Read More » -
Dove Nepal goes deep on appreciation of women’s beauty and strength
KATHMANDU, NEPAL — For Women’s Day, Dove launched a special initiative in Nepal to honor and uplift women, emphasizing the significance…
Read More » -
Angkas goes low budget on announcement and big on app upgrade
MANILA, PHILIPPINES — Angkas, the popular motorcycle taxi app, took a unique approach to promoting its latest upgrade — a…
Read More » -
STAYC pays tribute to role models with Spotify K-Pop ON! single
MANILA, PHILIPPINES — K-Pop “TEENFRESH” pioneers STAYC released their Spotify K-Pop ON! (온) Single featuring their rendition of “FANCY” by…
Read More » -
This week, we drink to the world’s most illegal beer, trust in cool grandmas, and rely on a spicy relief hotline
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
Read More » -
MG Motor and Havas Middle East launch MG ONE with celebration of rhythm in partnership with Shahyn
DUBAI, UAE — MG Motor, in collaboration with its regional agency Havas Middle East, has launched the all-new MG ONE with…
Read More » -
Cheerz and Steve celebrate the stories behind every smile
PARIS, FRANCE — Cheerz, a leading actor in online photo printing, has teamed up with creative agency Steve for the first…
Read More » -
F.Hero and Chef Pom have an ‘epic night out’ with Coca-Cola in Thailand
BANGKOK, THAILAND — Coca-Cola has just dropped Foodmarks in ASEAN and South Pacific. Forget boring food tours because Foodmarks is all…
Read More » -
BBH Singapore and The Shophouse @ Publicis bring Singapore to iconic cities around the world
SINGAPORE — BBH Singapore and The Shophouse @ Publicis are bringing quintessentially Singapore experiences to major cities around the world,…
Read More » -
Hong Kong’s Garden bakery teams up with dentsu Hong Kong for rebranding initiative
HONG KONG — Garden, the cherished Hong Kong bakery with a rich heritage spanning over 90 years, and creative agency…
Read More »
