Campaign Spotlight
Dive into the most compelling creative campaigns across Asia and beyond. Uncover the ideas, insights, and execution that transform creativity into cultural moments and business impact.
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The Mannerheim League for Child Welfare and TBWA\Helsinki tackle urgent need for child safety in the age of AI
HELSINKI, FINLAND — The Mannerheim League for Child Welfare (MLL), in collaboration with TBWA\Helsinki, has released a powerful short film demonstrating the…
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KFC Hong Kong gamifies taking breaks with Bucketverse VR
HONG KONG — KFC Hong Kong has launched “Bucketverse VR,” a fun gaming experience designed to offer people in Hong…
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Foodpanda and Tellscore launch ‘Amazing Thailand’ campaign to unleash Thai tourism and cuisine as an ‘unstoppable soft power’
BANGKOK, THAILAND — Foodpanda and Tellscore have teamed up with the Tourism Authority of Thailand (TAT) to bring Thai soft…
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KFC Thailand collaborates with fellow big-name brands to give moms a break on Mother’s Day
BANGKOK, THAILAND — This Mother’s Day in Thailand, KFC wanted moms across the country to have the much-needed break they deserve in…
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The Region of Valencia teams up with Serviceplan Spain to launch immersive tourism campaign
BARCELONA, SPAIN — New technologies, artificial intelligence, virtual friends, and increasingly immersive video games are taking us further and further…
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Samsung Electronics rolls out ‘Bespoke Rugs’ by Cheil Worldwide to make sure big purchases can fit in small homes
SEOUL, SOUTH KOREA — Samsung Electronics promotes its lineup of BESPOKE home appliances with a limited edition of rugs specially designed in…
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HSBC Credit Card teams up with Wunderman Thompson to elevate rewards to new heights
SINGAPORE — HSBC Credit Card and Wunderman Thompson have unveiled the first-of-its-kind RewardCash Red Hot Auction. With over 300 participants, this unique event is…
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The Juans and SB19 unite for TM’s first-ever anthem
MANILA, PHILIPPINES — Since their successful music collaboration for TM FunPasko in 2020 and 2021, and the heartwarming hit Push…
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Chimp&z and PayU use AI imagery to bring people together
MUMBAI, INDIA — Payment and business solutions company PayU has launched an enthralling Independence Day campaign #FreedomOfPayment that resonates with…
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Tributes to women’s football, KFC Thailand’s viral fashion accessory, and more ads that stood out this week
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Cutwater and Intuity Medical hilariously prove that blood sugar monitoring has never been easier
FREMONT, USA — Intuity Medical, a medical technology company with the mission to simplify diabetes management, and creative and media…
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BBDO Guerrero spotlights Anne Curtis and how she’s able to do more with BPI
MANILA, PHILIPPINES — With Filipino consumers becoming more conscious about financial literacy, finding the right bank that supports their goals…
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A new reveal film for Call of Duty: Modern Warfare III announces the return of the franchise’s most infamous villain, Makarov
MANILA, PHILIPPINES — Call of Duty: Modern Warfare III, the next blockbuster release in the critically-acclaimed Modern Warfare series, is…
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